The Swachh Bharat Abhiyan, launched by Prime Minister Narendra Modi, is a nationwide sanitation and hygiene campaign in India. The campaign aims to achieve the goal of a clean and open-defecation-free India by promoting hygienic practices, building sanitary infrastructure and fostering a sense of responsibility for maintaining a clean environment. Be sure to watch this episode on Audio Pitara to hear how it's achieved. Learn more about your ad choices. Visit megaphone.fm/adchoices