JioSaavn Pro Goes Beyond Music with Pro Rewards

Music & Culture · May 25, ’20 · JioSaavn

JioSaavn Merges Music & Lifestyle with subscriber-only deals on health and wellness brands. May 2020 | JioSaavn, the largest streaming service for South Asian music and audio entertainment, has launched JioSaavn Pro Rewards, a series of lifestyle deals for JioSaavn Pro subscribers.  Collaborating with businesses like Sarva Yoga, 1MG, cure.fit and HealthifyMe, Pro users can now…

Press Releases · May 7, ’20

Acast partners with JioSaavn to expand its podcast network to South Asia

Global podcast giant Acast has partnered with JioSaavn, South Asia’s largest audio streaming platform, to enable it to leverage Acast’s extensive global network of shows. The partnership expands JioSaavn’s content offering exponentially, providing access to Acast’s infrastructure and the latest advances in podcast technology. The clear appetite for audio in South Asia — shown through…

Press Releases · May 4, ’20

JioSaavn Hires Technology Marketing & Sales Leader Virginia Sharma as Vice President, Brand Solutions

Previously a top sales director at LinkedIn, Virginia joins JioSaavn to lead global brands partnerships and the company’s growing audio ad platform  JioSaavn, the largest streaming platform for South Asian music and audio entertainment, is today announcing Virginia Sharma has joined the company as Vice President of Brand Solutions. Based out of JioSaavn’s Gurgaon office,…

Leveraging Contextual Bandits for Personalization

Engineering · Apr 20, ’20 · Siddharth Narayanan

A few months ago, we made a significant change to our homepage layout on our mobile applications. Specifically, we personalized it across our entire user base so each JioSaavn user could see a homepage that is reflective of their engagement with the content on it. This is a fairly complex problem and in this post…

#MusicIsPride

Music & Culture · Jun 13, ’19 · JioSaavn

Music is for everyone. And so is love. If there’s one thing we know about music, it’s that it knows no borders. At JioSaavn, we’ve been fortunate enough to build an entire company around the universality of music and the cultural underpinnings that keep us coming back to our favorite songs and playlists regardless of…

Introducing JioSaavn for Brands – Our Audience is Ready to Hear Your Story

Ad Platform · Jun 3, ’19 · JioSaavn

Halfway through 2019, we can safely say that digital audio streaming is on an unprecedented rise worldwide. It is everyone’s favorite workout motivator, mood enhancer, and commute companion – thanks to round-the-clock access to digital streaming and personalized playlists for every occasion. For advertisers, this is an opportunity to reach millions of users and talk…

Press Releases · May 29, ’19

Snapchat and JioSaavn Partner To Enable Connection, Discovery and Seamless Sharing of Indian Music

Snap Inc. (NYSE: SNAP), parent company of Snapchat and JioSaavn, the largest audio streaming service for South Asian music and artists – are today announcing a partnership aimed at connecting with millions of South Asian mobile users worldwide. The integration will allow JioSaavn users to share what they are listening to from the JioSaavn app…

Press Releases · May 22, ’19

Creating Millions of Music Curators, JioSaavn Launches New Integration With Instagram & Facebook

JioSaavn now enables users to share its catalog of over 50 million songs to Instagram Stories and Facebook Stories. New York, NY, and Mumbai, IN // May 21, 2019 // With millions of monthly active users worldwide, JioSaavn, the largest audio streaming platform for South Asian music and artists, is today announcing the rollout of…

Press Releases · Apr 8, ’19

JioSaavn’s Programmatic Audio Inventory Now Available on Google’s DV360 in India

JioSaavn’s programmatic audio inventory is now available on Google’s Demand Side Platform (DSP) – Display & Video 360 (formerly known as DoubleClick Bid Manager), adding all-new dynamics to the digital advertising gameplay in India. India registered about 150 million music streaming users at the end of 2018, paving the way for programmatic audio[af1] in the…