In this week's episode of Ongoing Mastery: Presenting & Speaking, Kirsten talks with Natalie Bullen, sales coach and messaging guru extraordinaire, about why public speaking is like going to the gym and how to build community. Find out which business choice she calls bullshit on.Our favorite moments:(05:06) A slide deck is a liability(09:47) Your company’s band objective need to resonate in your speech(13:24) People who say they’re not good at public speaking really mean they haven’t practiced their skills enough(16:36) Do an audit of your ethos, mission, marketing, and mission at least once per quarter(19:50) Natalie’s advice for building community (19:53) Show up every day(20:45) Identify your stakeholders(22:12) Have fun (23:17) Create your own continuing education calendar (25:15) Hold yourself accountable for learning the thing it’ll take to grow your business (27:13) If you want what you say that you want, you will walk the talkIf you enjoyed this conversation with a strong woman with strong opinions, check out Season 1, Episode 9: my interview with Cait Donovan on why burnout is her superpower. The link is in the show notes.  Rourke Training’s webpage: https://www.rourketraining.com/Ongoing Mastery: Presenting & Speaking page: https://ongoing-mastery.captivate.fm/RSS feed: https://feeds.captivate.fm/ongoing-mastery/Read a transcript of this episode:  https://share.descript.com/view/clmtY053I6DFor the video version of this episode: https://youtu.be/rjsNAgZhHZANatalie Bullen's Facebook pageNatalie Bullen on Instagram - @unapologeticwealthNatalie Bullen's website | Unapologetic WealthHow the CliftonStrengths Assessment Works | EN - GallupTED: Ideas Worth SpreadingS1 Ep 9 | Ongoing Mastery: Presenting & Speaking - Interview: Cait Donovan and Why Burnout is Her Superpower The Tipping Point by Malcolm Gladwell | Hachette Book GroupLinkedIn: https://www.linkedin.com/in/kirstenrourke/Looking for a kick-ass speaking group? Use our affiliate link to join Innovation Women: https://bit.ly/innovationwomen