Join host John Golden and branding powerhouse Pia Silva as they delve into turning expertise into a powerful and profitable brand. Pia, co-founder of Worst of All Design, discusses the importance of grounding your brand in real experience, breaking through self-doubt, and using personal stories to build a deeper connection with your audience. She shares practical advice on developing a unique voice, conquering fears of bold branding, and utilizing storytelling to create a memorable brand presence. This episode offers actionable tips on branding, personal development, and making a meaningful impact with your expertise. Perfect for entrepreneurs ready to make their mark!