Tarun Katial is CEO of ZEE5. He is considered as one of the most successful executives in the media and entertainment industry and has a rich and diverse experience of more than two decades spanning across major media platforms like Television, Radio and OTT.He began his career in Advertising by joining Saatchi & Saatchi, he was then part of Enterprise Nexus Lowe and Ogilvy & Mather before Joining Star Network and then Sony Entertainment Television where he was instrumental in  delivering blockbuster shows, some of them being Kaun Banega Crorepati, Fear Factor and Indian Idol.ZEE5 has seen exponential growth under leadership of Tarun in last couple of years, it has become largest ConTech brand and is inching towards industry leadership position. The Platform hosts 100+ Originals across different genres and languages, it has garnered more than 100Mn+ downloads over google play store.In this episode Tarun shares his career journey from advertising to television to radio and now OTT. He talks more about ZEE5 business, content strategy, Covid-19 impact, leadership & building businesses.