Today's guest finished his engineering from BITS and then did his MBA from IIM-A. He then worked with an investment banking firm. Doesn't sound like an entrepreneur Isn't it ? Here you go : In 2016, He started Flexiple, a startup that helps optimize hiring freelancers for companies. They have Top 1% (roughly 25,000) freelance developers and designers with them. What's more amazing ? They have bootstrapped Flexiple into a $3 Million ARR startup The man behind this - Karthik Sridharan, CEO and Cofounder of Flexiple. In this episode,  How to narrow down and start working on an idea for your startup ? What is the right moment to start your startup ? How to differentiate yourself in a crowded market ? Which one to solve first - Supply side or demand side ? How are they scaling a bootstrapped startup ? How to optimize for time in a bootstrapped startup ?