In this episode, we have fast-growing Vietnamese edtech Edmicro CEO and co-founder Linh Dang Bao, and we talk about the K-12 education market in Vietnam, the challenges in this space, and how Edmicro is trying to innovate and address these issues.What's really been interesting with Edmicro is that they've been able to really maximize the opportunity presented by the pandemic over the past year and really grow their platform and moving into 2021, they've achieved 4x growth in their users, with more than 400,000 organic new installations of their platform without any marketing or ads. Edmicro has also built a really solid ecosystem of support from schools and government driving digital transformation for education, becoming the official assessment platform by the Department of Education in multiple provinces in Vietnam for students preparing for the national exams. Learn straight from their CEO Linh Dang how they've been able to do that, how it started, how they are continuing to double down on the growth in 2021 and what's their outlook in the coming years.TranscriptTimestamps00:29 Paulo introduces Edmicro and its CEO and co-founder Linh Dang Bao;02:22 Linh shares how he and his co-founders founded Edmicro; 04:54 The three long-standing challenges for Vietnam’s edtech market;07:37 How COVID-19 changed the game for Vietnam edtech and Edmicro; 09:59 The key to retaining users coming out of lockdown and the edtech boom;11:58 Edmicro’s platform Onluyen.vn and its personalized self-study environment and competency mapping for students;13:51 The key advantage for teachers using Onluyen.vn;14:56 How Edmicro held one of the first mass online exams for Hanoi through Onluyen in 2020;17:48 Edmicro’s partnership approach to customer acquisition and retention;19:06 Schools as distribution to students and Edmicro’s value proposition for schools;20:44 Linh’s thoughts on the future of Vietnam’s edtech landscape and internet economy;22:47 Edmicro in the next three years;23:38 Rapid Fire Round; About our guestLinh Dang Bao is the CEO and co-founder of Edmicro. He is a seasoned operator in Vietnam’s education sector, having worked several years driving adoption of Intel Vietnam’s edtech solutions across the country through partnerships with government agencies and schools, prior to starting Edmicro. He took up his PhD in the Netherlands before he returned to Vietnam.Music: Cool Upbeat Background Music For Videos by MorningLightMusicTags: startup, Southeast Asia, founder, entrepreneurship, business, technologyThe content of this podcast is for informational purposes only, should not be taken as legal, tax, or business advice or be used to evaluate any investment or security, and is not directed at any investors or potential investors in any Insignia Ventures fund. Hosted on Acast. See acast.com/privacy for more information.