When Yamini Bhat was a consultant at McKinsey & Company she helped companies transform their sales process. It was here that she saw salespeople were using CRMs merely as a customer database and not making the most use of them. This led to a gap in companies knowing what led to results and what didn’t. This is where her idea of starting Vymo a personal sales assistant that sits on top of the CRM came from. Vymo now helps 60+ enterprise customers and 125,000 sales reps crush their targets! In our latest episode, the SaaS founder speaks to us aboutHow she achieved product-market-fitHiring her first employee and how she sets up her team to complement founder skillsAchieving success marketing at events and bouncing back from COVID Managing customer churn through customer success Empowering senior leaders and setting up rules of governanceHer fund-raising journey The power of saying no and not counting certain wins as momentum         Listen In. Get $10,000 free credits to use Freshworks products (including the brand new Freshworks CRM packed with AI-based lead scoring, phone, email, activity capture, and more) by joining the Freshworks for Startups program. Click here to check eligibility. About the GuestYamini is the Co-Founder and CEO of Vymo, which offers a Sales Excellence Cloud that is used by leading Financial Institutions across the World. She was, previously, Engagement Manager at McKinsey & Company, where she specialized in Marketing Strategy and Sales & Distribution. Yamini is a recognized thought leader in Digital Transformation and is passionate about data-driven growth.Sign up for regular updates from The Orbit Shift Podcast.The Orbit Shift Podcast is Powered by Freshworks Inc. a global SaaS company headquartered in San Mateo, California. If you enjoyed listening to this podcast, consider giving us a five-star rating on Apple Podcasts. Host and Producer - Jayadevan PKAssistant Producer - Shashwath JAudio Engineer - Rajesh Subramanian