Service Design which focuses on improving quality and interaction between service provider and its user was our main focus of today’s podcast. Clive Grinyer, who is the head of Service Design at Royal College of Arts, London which is one of the most prestigious college. In past three decades he has worked with renounced brands such as Cisco Barclays, Samsung and many more. Even if you are not a designer this conversation will enlight you on the need of design from Industry as well from a common man perspective. Stick till the end as we talk about Different elements of design from a Specialist. Enjoy this conversation with one of the most learnt men in the industry. Clive Grinyer for you on ArtTown Podcast Series.