Time-Stamped Show Notes:2:49 Krystle wants to increase their online sales and she wants her product to be in more stores across the country.5:10 Bar soaps are her most profitable product, which retails at $6.7:50 All the oils they sell are vegan and can be used from head to toe for hydration. They retail at $10.11:22 The packaging of her soap is minimal, which means that it is environmentally friendly and buyers can easily smell it.13:12 Krystle is hoping to increase both her direct-to-consumer business and wholesale business.15:11 Leaving a legacy for her family and impacting the community by providing jobs are her main goals.17:11 For her next step in the business, Krystle wants to focus more on B2B.19:16 Raine offers several recommendations for Krystle on her B2B venture.21:33 Deep versus wide is one of Raine’s favorite concepts and he provides a more in-depth explanation about this.24:46 Choosing the restaurant venture has its own hurdles and problems.30:14 In terms of her packaging problem, Raine offers his connections to produce affordable custom-made packaging.35:46 Reaching out to hotels, spas, and growing her buyer list is what Krystle should be doing now. Raine also provides his own approach.41:13 Going to farmer’s markets and festivals has produced a lot of leads for Krystle.42:54 Austin recommends TravelingMailbox.com, which helps provide a professional business address for small entrepreneurs.44:33 Raine suggests developing a better-looking label for Krystle’s liquid soap or body wash.54:49 Going all-in on hotels is one of Raine’s suggestions. He also offers the idea of subscription boxes.58:25 Raine gives insider info about deal sites like Groupon.1:02:49 Krystle summarizes what she has learned so far from this call.1:06:46 Austin talks about a strategy that Krystle can try out to promote her product in hotels.1:11:47 She is excited about the plan given to her and she thinks it’s totally awesome.Key Point from the Interview:Raine: “Listen Krystle, I can connect you with somebody too. I have connections on that so I can help you get it custom made, dirt cheap, I’ll share that with you.”Resources Mentioned:LinkedIn: Krystle Robinson-HersheyFacebook: @sageandelmapothecaryInstagram: @sageandelmapothecarySageandElmApothecary.com Hosted on Acast. See acast.com/privacy for more information.