Time-Stamped Show Notes:0:06 Layne Dussetschleger, 38 years old and from Austin, Texas, is a firefighter and runs a company called Premium Touch Detailing. He also has a line of products that he wants to sell to his customers.2:51 Testing things and trying out different avenues of growth is just a natural process when starting a business, according to Raine.4:35 Retiring early from his firefighting career is one of Layne’s goals when he started his business.5:18 Raine fully understands why Layne wants to retire early and have a stable business.10:39 In order to achieve the $4 million dollar goal, Raine suggests the process of elimination to help Layne focus on his goal.13:02 In terms of the auto detailing business, delegating tasks did not work out for Layne.17:01 Stopping the car detailing business and focusing on the product line is a viable option that Layne is willing to consider.18:49 Layne talks more about his auto detailing business, how much he earns from it, and how much he pays his people.24:39 Having difficulty in finding a good car detailing product, Layne came up with his own type of polishing compound that he really likes using.28:01 Layne pitches his ceramic spray coating product to Raine.32:32 Raine visualizes a probable marketing video clip for Layne’s product.39:27 Using JungleScout for Amazon products, Austin found out that the boat cleaning product is one of the best product opportunities in Amazon.44:27 Getting some help and assistance on sales and marketing can be a good idea, according to Raine. He also refers Layne to his graphic designer to help improve the product packaging.50:57 Austin has a few suggestions on the design and labeling of the product.54:17 A few more tips from Raine when creating good content to capture the attention of your target audience.1:00:27 Always looking for the biggest opportunity is how Raine’s mind always works. It’s what excites him.1:00:48 The Boat Spray or the Boat Coat is the main thing that Layne would use to kickstart his product business.1:03:57 One final suggestion from Raine on how to incorporate firefighting into the product.Key Point from the Interview:Raine: “Good salespeople do not tell themselves a reason why they can’t make a sale, they desperately, hungrily, find a way and a reason to make a sale happen and deal with what problems may come later.”Resources Mentioned:Facebook: @premiumtouchdetailingPremiumTouchDetailing.com Hosted on Acast. See acast.com/privacy for more information.