It's 1949. 22-year old Hiroshi Yamauchi is the heir apparent for his family's playing card company, Nintendo. From humble beginnings as a scrappy street stall founded in Kyoto's back alleys to the largest card company in Japan by the time Yamauchi takes over, this isn't a company that backs down easily when a little competition comes in. But it was a company that changed its entire business over a couple of... cartoon characters.Support us by supporting our sponsors!Privacy Policy and California Privacy Notice.