Utilize the calendar to your advantageWhen you look at the calendar, you'll notice that, depending on the time of year, there are numerous opportunities to attract new customers. Utilize holidays and seasonal changes to drive traffic to your website: winter vacation, Valentine's Day, and Memorial Day are just a few examples of ideal occasions for individuals to purchase gifts for themselves and family members on your site. Keeping track of the school year may also be beneficial, depending on the nature of your products. Offering coupons such as Oyo coupons, Nykaa codes, etc for shopping, spring break, or summer vacation could increase traffic to your store and attract new customers. Is there another technique that has been demonstrated to be effective? If you offer weekly or monthly specials, customers will visit your website more frequently.Consider the various types of discounts that you can offer your customersIf you've never offered discounts or coupons before, it may be difficult to know where to begin due to the variety of possible methods. We'll discuss several different types of discounts and how they may benefit you in your current situation. Percentage discount coupons are the most frequent type of discount offered by many companies and businesses. This is a percentage of the item's price (or the total amount of your order) that you are prepared to forego in exchange for the item. Consider your profit margin when making this choice, because it will help you figure out how much of a discount to give.While your Valentine's Day discounts were less popular this year, your back-to-school specials proved popular with students and parents alike. Alternatively, your 20% off offer is unlikely to generate as much revenue as your 15% off discount. Knowing the specifics of your coupon and discount performance will assist you in determining where to focus future promotions in order to develop a more targeted strategy while also ensuring the profitability of your promotions plan.There are available promotions that do not include any discountsIf your business has not yet reached a point of profitability where it can offer discounts to customers, you can still engage in promotions by offering other types of special offers, such as Pharmeasy coupons and Ajio Deals, which you can publish on well-known deal portals such as Askmeoffers and CouponsABC, and which do not impact your bottom line, such as free delivery. If your website features a blog, a guide, or a community forum, you may wish to restrict access to certain information to consumers who spend a certain amount of money, make a certain number of purchases, or otherwise demonstrate brand loyalty toward you. This could be sold as a VIP programme or content that is only for members.References:How do you use a coupon code?Is it safe to use coupon codes?What is the purpose of coupon code?How do I use a coupon online? Hosted on Acast. See acast.com/privacy for more information.