In this episode of the Marketing Science Podcast, we are joined by Geoff Davison, CEO of Bionow, a leading biomedical and life science membership organization based in the North of England. Listen to the episode to learn about: The life sciences sector and contributions made by Bionow member organizations through the COVID-19 pandemicThe importance of collaboration in life sciences throughout 2020 and into 2021Insights into life science investment trends for 2021Life sciences events and the move to virtual formats Hosted on Acast. See acast.com/privacy for more information.