On this episode of Marketing Moguls, Jennifer Durishin, Head of Marketing at Prodigal, joins Michael Ryan to discuss the importance of adaptability in marketing and the role of continuous learning. Jennifer emphasizes the need to explore new technologies such as artificial intelligence to enhance the customer experience. The episode also covers how AI is modernizing call centers in the financial industry, building brand awareness through engagement, and attending conferences and events in a tight-knit community. Lastly, Jennifer provides valuable advice for aspiring tech marketers and tips for networking on LinkedIn.In This Episode, You'll Learn:00:00 - Marketing goes beyond just business01:54 - Advice for tech marketers03:38 - Anyone can become a marketer, learning on the job is valuable05:47 - Modernizing financial call centers with AI at Protocol07:54 - Enhancing customer experience with AI-powered financial transactions09:06 - Adapting to marketing trends and being open to change10:19 - Building brand awareness through engagement and familiarity13:09 - Continuous learning for personal growth in marketing15:03 - Networking advice for LinkedIn: connect genuinely, avoid sales pitchesLinks and Resources:ProdigalJennifer Durishin on LinkedInTiereleven.comGet your queries answered here: hi@tiereleven.comThanks so much for joining us this week. Want to subscribe to Marketing Moguls? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!