In this episode of CFOs Not Talking Finance, we sit down with CA Sumit Maloo, Chief Financial Officer at #Neeman’s. One of India’s most innovative and sustainability driven footwear brands. With prior leadership roles at #Skechers, a global footwear brand known for its athleisure products, Sumit brings a unique blend of D2C and B2B experience to the table. Today, at Neeman’s, he’s not just managing numbers, he’s helping scale a purpose-led brand that’s turning recycled plastic into high-performance footwear. What’s Inside:• The evolving role of the CFO in high-growth D2C brands• Sustainability, supply chains & storytelling, how Neeman’s is building brand love• Learnings from Skechers and how they translate to a Series B startup• The power of data, BI tools, and front-row finance leadership• Why selling is every CFO’s superpower• How store visits and ground-up insights shape retail strategy️ Hosted by CA Chitra Parameswaran, Chief of Staff to the CEO at Contetra Pvt. Ltd.https://www.linkedin.com/in/chitra-parameswaran/️Our guest: CA Sumit Maloo, Chief Financial Officer at Neeman'shttps://www.linkedin.com/in/sumit-maloo-b213b320/#cfosnottalkingfinance #financeleadership #neemans #retailfinance #d2cbrand #sustainabilityinretail #sumitmaloo #skechers #cfopodcast #financewithpurpose #contetrapodcast