In this episode, Samir ElKamouny welcomes Jimmy Kim, the CIO and founder of Sendlane, an innovative email and SMS marketing automation platform for e-commerce brands. With over a decade of experience and accomplishments, Jimmy shares his journey from car sales to creating a groundbreaking SaaS platform. He discusses the challenges of competing with industry giants, the evolution of Sendlane, and the future of marketing automation.Don't miss this insightful conversation packed with actionable advice and inspiring stories. Tune in to learn how to elevate your e-commerce business with innovative marketing strategies.