Every day is a good day to talk about books. So, we invited John Kilpatrick to offer a fresh perspective on writing in this episode filled with humor and valuable writing tips. Don’t miss his surprising discoveries of the commonalities between textbooks and novels, and get to explore the contemporary definitions of writing today!Key Takeaways from This EpisodeAdvantages of prioritizing book’s readability over technicalityThe importance of identifying your target audienceSimilarities that exist between textbooks and novelsLiterary voice changes and ways to deal with itHow to make people understand complex subjects easierResources Mentioned in This EpisodeThe Godfather by Mario Puzo | Paperback and KindleSo, Anyway… by John Cleese | Paperback and KindleLegend in GraniteSea Power by E.B Potter and Chester NimitzAbout John KilpatrickJohn Kilpatrick is the Managing Director of Greenfield Advisors, Director of the Washington State Economic Development Finance Authority, and is on the National Board of Advisors for Carson College of Business at Washington State University.He holds a Ph.D. in Finance from the University of South Carolina and is the author of numerous books, including the recently published McGraw Hill text, Real Estate Valuation and Strategy. Dr. Kilpatrick’s consulting and academic research activities include work for and funded by the National Science Foundation, the U.S. Departments of Energy, Interior, Defense, and Commerce, Oak Ridge National Lab, Southeastern Universities Research Association, Oak Ridge Associated Universities, and numerous city and county governments and private organizations. He is one of the leading authorities in the world on mortgage-backed securities and has been featured in The Wall Street Journal, the Boston Globe, The New York Times, and other national publications. Dr. Kilpatrick and his wife split their time between homes in Issaquah, Washington, and Key West, Florida. In his spare time, Dr. Kilpatrick is an instrument-rated private pilot, an avid yachtsman, and a Paul Harris Fellow of Rotary International.Website: John A. Kilpatrick | Greenfield AdvisorsLinkedIn: John A. Kilpatrick, Ph.D.Twitter: @john_kilpatrickJohn’s book: Real Estate Valuation and Strategy: A Guide for Family Offices and Their AdvisorsLove the show? Subscribe, rate, review, and share! Here’s How » Join The Author’s Corner Community today: Website: Robin ColucciLinkedIn: R Colucci, LLCFacebook: Robin ColucciTwitter: @Robin_ColucciRobin Colucci’s Book: How to Write a Book That Sells You: Increase Your Credibility, Income, and Impact