In this episode I’m joined by Chris Huntly-Gordon, the co-founder of the innovative brand Killa Vanilla. Chris shares the surprising science behind cravings, how our brains respond to sugar, and why smell can be a powerful tool for behaviour change.We live in a world where refined sugar is more accessible than ever, and rates of obesity and diabetes continue to rise. But rather than relying on willpower alone, Chris explains how sensory cues can short-circuit the craving cycle and help us build healthier habits for good.The topics we discuss are:The story behind Killa Vanilla and how it worksWhy cravings happen and what triggers themThe link between sugar, dopamine, and addiction-like patternsHow smell can interrupt compulsive snackingPractical strategies to break and build habitsWhat your cravings actually mean How smell is used to promote different purchasing behavioursTo find out more about Killa Vanilla check out their website - hereSponsors:Healthy Habits - Try mouth tape today and get 20% off your first purchase with code CATCHUPS20click hereThis episode was hosted and produced by Georgia SymondsGeorgia’s Instagram - click here!For more information and other interesting articles check out our website: www.catchupsinmykitchen.com  Hosted on Acast. See acast.com/privacy for more information.