Sha Lee Hornsby chats with Jeff Smith about a cool career and industry but it still comes with demand and delivery! Jeff Smith is a model agent for 25+ years. In his career, Jeff has booked models with clients ranging from Nike to Neiman Marcus and placed models in fashion markets all over the world. Before joining Naturally Fit Agency, Jeff was the Senior Creative Coordinator for Academy Sports & Outdoors where he coordinated photoshoots for Print, Web & Social Media Advertising.