In this insightful episode, the host is joined by Marcus McGehee, the founder of the AI Consulting Lab, to dive deep into the realm of AI automation and agents.They discuss the difference between automation and AI agents, how AI tools like make, n8n, and others are reshaping the landscape, and the concept of breaking down tasks for efficient AI application.Marcus also shares a practical example using in n8n showing how to set up an AI agent for competitive analysis and email automation, and emphasizes the importance of data organization and targeted training for successful AI adoption.Whether you are new to AI or looking to elevate your business processes, this episode provides valuable nuggets on optimizing your workflow with AI.--Key Moments:Defining Automation and AI AgentsAutomation vs AI Agents: Key DifferencesIdentifying Automation OpportunitiesCustom GPTs: A Game ChangerLive Automation ExampleFine-Tuning AI with System Assistant MessagesThe Evolution of Prompt EngineeringUsing Prompt Generators for OptimizationPractical Applications of Chat GPTSetting Up AI AutomationBuilding Effective AI ToolsCompetitive Insights and Use CasesChallenges in AI AdoptionThe Importance of Data Quality--Key Links:The AI Consulting LabConnect with Marcus on LinkedInMentioned in this episode:AI Opportunity FinderFeeling overwhelmed by all the AI noise out there? The AI Opportunity Finder from HatchWorks cuts through the hype and gives you a clear starting point. In less than 5 minutes, you’ll get tailored, high-impact AI use cases specific to your business—scored by ROI so you know exactly where to start. Whether you're looking to cut costs, automate tasks, or grow faster, this free tool gives you a personalized roadmap built for action. Try it now at https://hatchworks.com/ai-opportunity-finder/