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25. Stop the "spray and pray" and market your school with science instead, featuring Dr. Christophe Morin, CEO of SalesBrain

Filling Seats: The State of Enrollment Marketing in Higher Ed

Episode   ·  3 Plays

Episode  ·  3 Plays  ·  30:37  ·  Dec 6, 2022

About

In this episode, you’ll hear from Dr. Christophe Morin who is a neuroscientist, professor of media psychology and CEO of SalesBrain.He has 30+ years of experience in marketing, consumer research, and advertising effectiveness, and his passion is to understand and predict consumer behavior using cutting-edge science.You'll hear him discuss:top mistakes colleges and universities make in their marketing effortshow to invest in ensuring your homepage and webpages are capturing prospective students' attentionthe top strategy tweak any team can make that will make the biggest difference, regardless of capacity or bandwidth Learn more about StudentBridge Schedule a meeting with our team Be a guest + connect with a guest

30m 37s  ·  Dec 6, 2022

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