In this episode, I talk to Atlas, a former Moroccan political advisor turned online content strategist. Atlas helps his clients grow their audience, position themselves as an authority, and build structures and clarity to streamline their digital sales process.With over 124,000 followers on , Atlas has become one of the most well-respected writers on the platform, diving deep into human psychology and the art of influence through writing and speaking. His book, Vizier, helps us better understand the games that are being played around us, and how we can use them to our advantage in both business and our personal lives.Today, we talk about how you can build cult-like loyalty from your followers, use audio to establish influence, and why storytelling in politics is incredibly similar to creating a personal brand.TIMESTAMPS --0:00 Intro1:22 Mastering Influence2:37 The War of Attention6:42 Cult-Like Brand Loyalty13:24 Insights On Leadership18:17 An Ancient Man with Modern Weaponry25:15 Applying Political Strategy to Content Strategy35:54 N+1 Strategy39:53 Harnessing the Power of Audio43:16 Engaging Audiences Through Voice53:00 What Is The Meta on X?59:09 Atlas’ Final ThoughtsConnect w/ Atlas ⇩ X - https://X.com/DentesLeo Newsletter - https://dentesleo.com/ “Vizier” Book - https://dentesleo.gumroad.com/l/VizierConnect w/ Greg ⇩ Join the Free LOUDER Telegram - https://greglunt.com/telegram LOUDER Email - https://greglunt.com X - https://x.com/GregLuntX Spotify - https://greglunt.com/spotify Apple - https://greglunt.com/apple Hosted on Acast. See acast.com/privacy for more information.