The PIMCHA Podcast

PIMCHA (“Pan India Medical Cannabis and Hemp Association”) is the largest and most effective trade association representing legal medical cannabis and hemp businesses in India. PIMCHA is leading the charge to work with the Central and state governments on advancing policy reforms for the legal cannabis and hemp industry. PIMCHA’s mandate is to advise, support and fulfil the needs of its members in understanding the regulatory framework and help them in the production and marketing of medical cannabis and hemp products. This is a sector dominated by multiple regulations, and often makes news for the wrong reasons. But, there is also a very exciting start up community that is working in the industry, optimistic about its prospects, despite the current challenges. This series, in conversation with industry experts, highlights and turns the lens on the challenges and opportunities in the sector and the need for policy reforms in this space.