Today we're delving into the nitty-gritty of what it takes to thrive as a business owner in the hospitality industry. I'll be sharing my personal journey— the highs, the lows, and the hard lessons learned from my restaurant ownership experience. We'll discuss the importance of prioritizing strategic tasks over urgent distractions and unveil a powerful tool we've developed to optimize your operations: the missed call, text-back system. This simple yet effective technology engages your customers automatically, answers their common queries, and even grows your database. Plus, we'll explore ways to boost your Google discoverability and ensure your business stands out. So, if you're ready to transform your bar or restaurant, stay tuned! 00:00 Shiny objects hinder my business growth plans. 04:51 Automated text conversion for unanswered business calls. 07:16 Optimizing Google Business Profile for better ranking. 10:08 Converting contacts to lifetime value quickly. 1. Introduction by Jason Littrell Brief introduction and greetingPersonal background as a restaurant owner 2. Challenges of Managing a Bar/Restaurant Constant work and lack of days offDealing with staff issues and operational problemsSacrificing long-term goals for urgent tasks 3. Transition to the Tech World Current involvement in the tech industryThe impact of AI and emerging technologies 4. Importance of Focusing on Key Areas for Business Growth Research on delivering high ROI for clientsSticking with proven strategies and "boring, unsexy stuff"Development of a new program 5. Introduction to the "Missed Call, Text Back" System Description of the system and its functionalityOnboarding process for the system 6. Benefits and Features of the "Missed Call, Text Back" System Transforming missed phone calls into text responsesAI training to handle common customer inquiriesSeamless integration with existing operations 7. Case Study: Burrito Shop Implementation High volume of phone callsAutomatic responses to common questionsIncreased efficiency and customer satisfaction 8. Onboarding and Database Building 14-day onboarding processConnecting Google Business ProfileImplementing a new phone number and automated systems 9. Enhancing SEO and Discoverability Use of Yext to increase citations and backlinksImportance of Google Maps for local searches 10. Automating Customer Feedback and Reviews Collecting and responding to customer reviewsImproving business practices based on feedback 11. Building a Sustainable Customer Database Taking control of customer interactions from third-party platformsIncremental growth in customer databaseWeekly performance reports for clients 12. Long-term Value and Client Satisfaction Increasing lifetime value of customersTangible results and customer loyalty hospitality strategy, Jason Littrell, business owner, restaurant management, bar ownership, guest experience, employee management, vendor issues, business growth, AI in hospitality, automation, restaurant tools, guest engagement, missed call text back, reservations system, dietary restrictions, menu management, client onboarding, database building, customer feedback, Google reviews, SEO for restaurants, Google Business Profile, phone call management, customer service, loyalty programs, digital marketing, social media conversion, business discoverability, lifetime value, client retention