
Rusk Industries Owner Ken Rusk
CEO.com | Dispatches from the frontiers of leadership
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Episode · 22:36 · Jun 3, 2025
About
In this episode of The CEO.com Show, Clint Betts sits down with Ken Rusk, a bestselling author, entrepreneur, and motivational speaker. Ken defied the odds by achieving Wall Street Journal bestseller status with his book, "Blue Collar Cash." He also hosts the podcast "Comfort, Peace, and Freedom" and offers a course titled "The Path to a Successful Life."Ken shares his fascinating journey from being a proud ditch digger to leading a successful company with 200 employees. He discusses the importance of blue-collar work, the value of a clear vision, and the power of goal setting. Ken also touches on the impact of AI on blue-collar jobs and the significance of lifelong learning.Timestamps:00:06 - Introduction to Ken Rusk00:43 - Ken Rusk's Blue Collar Beginnings01:33 - The Importance of Blue-Collar Work03:13 - The College Controversy05:43 - Vision and Goal Setting for Leaders07:28 - Creating Personal Visions09:43 - Response to Blue Collar Cash11:27 - Lifelong Learning and Hard Work13:48 - Focusing on What Truly Matters15:11 - The Impact of AI on Blue-Collar Jobs16:49 - Ken Rusk's Course and Its Purpose18:25 - Motivation for Donating Course Proceeds20:04 - Ken Rusk's Legacy21:03 - The Importance of Giving Chances21:56 - Closing Remarks and Website Promotion
22m 36s · Jun 3, 2025
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