DPDP Act Explained: ₹250 Cr Penalties, AI Risk & What Pharma Leaders Must Fix Now

In this episode of Pharma Marketing Playbook – Data, Gen AI & Beyond, host Saumya Prakash (Multiplier AI) is joined by Saakshar Duggal, AI governance expert, cybercrime lawyer, and data protection attorney, to decode India’s Digital Personal Data Protection (DPDP) Act and its real impact on pharma and healthcare organizations.This conversation goes beyond legal theory and focuses on practical risks, leadership accountability, and AI-driven data exposure that pharma, hospitals, and med-tech companies are facing today.Why DPDP is a ₹250 crore business risk, not just a legal formalityWhy 99% compliance still means non-complianceHidden DPDP risks in CRMs, AI tools, vendors, and cloud platformsConsent, data deletion, legitimate use, and accountability explained simplyWhy DPDP is not GDPR and common misconceptionsHow pharma and healthcare leaders should start fixing data protection gaps nowThis episode is essential for pharma CXOs, hospital leadership, compliance teams, marketing heads, and digital transformation leaders handling patient or HCP data.About Guest Saakshar Duggal is a leading voice in AI governance, law, and data protection. A cybercrime lawyer, data protection attorney, TEDx speaker, and member of global AI policy initiatives, he works closely with organizations to build responsible AI and data protection frameworks.LinkedIn Profile - https://www.linkedin.com/in/saakshar-duggal-7881aa228/Saumya Prakash is the Co-Founder of Multiplier AI, with deep expertise in healthcare data, GenAI, and compliant pharma marketing. She holds an MBA from SP Jain Institute of Management and a B.Tech in Computer Science from BITS Pilani.LinkedIn - https://www.linkedin.com/in/saumya-multiplierai/Social media channels :-Multiplier - https://www.linkedin.com/company/multiplierai/mycompany/Youtube –   https://youtube.com/@MultiplierAI?si=WfTvcEfiP_v-IzqASaumya –   https://www.linkedin.com/in/saumya-multiplierai/Whatsapp number - (+91)- 9100379991