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The Ultimate Personalized Journey For Customers with Vivek Sharma of Movable Ink

Innovation with Mark Peter Davis

Episode   ·  70 Plays

Episode   ·  70 Plays  ·  53:20  ·  Jan 13, 2022

About

Vivek Sharma is the Co-Founder and CEO of Movable Ink. Movable Ink has created a marketing solution that helps brands work data into personalized content. Basically, they help businesses leverage their data to help customize content and marketing messages. And it works. Companies who switch from a one-size-fits-all-marketing model to customization tend to see large increases in engagement. Vivek started his career as an engineer & sales, making him a double threat as a startup founder. During our chat we discussed the ins and outs of Movable Ink, some important lessons Vivek has learned while growing the company and rapidly increasing headcount, overcoming unpredictable obstacles, his perspective on capitalizing a startup and much more. Show Links Follow us on Twitter: http://twitter.com/movableink (@movableink), http://twitter.com/mpd (@mpd) Guest Links: https://movableink.com/ (Movable Ink) Podcast Links: http://mpd.me (Website), https://www.youtube.com/channel/UCua7T3uyg6IQeSbYyNKT_Iw (YouTube), https://twitter.com/mpd (Twitter), https://www.facebook.com/innovationwithmpd (Facebook), https://www.linkedin.com/company/innovationwithmpd (LinkedIn)

53m 20s  ·  Jan 13, 2022

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