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Episode 10: Nick Schittone - Building a Spirit of Co-creation

The Backstory on Marketing

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Episode   ·  0 Play  ·  37:45  ·  Jun 20, 2022


About Nick: Nick Schittone started his career in the music business, working for artist management companies responsible for artist relationships including Duran Duran and John (Cougar) Mellencamp, among other notable artists. From there, he joined a college television network start-up (CTN) as the Director of Programming where he worked with music labels, ESPN, Glamour Magazine, and History Channel to develop custom programming designed for young adults.  Nick then joined the marketing agency, Hothouse, 18 years ago to serve as the VP of Business Development focusing on client relationships. Since joining Hothouse, Nick has developed successful, long-term client relationships that include NBCUniversal, Deloitte, Mercedes-Benz, COX Automotive, CORT Furniture, STARZ, and IHG Hotels & Resorts, among other prominent and emergent brands.  Nick shares how a spirit of co-creation and data-driven creative drives strong partnerships between agencies and brands. He explores the balance between data and creativity. Links: https://marketingmachine.prorelevant.com/getting-started/ (Guy's Special Offer) https://mailchi.mp/prorelevant/newsletter (Subscribe to Guy's Newsletter) https://www.linkedin.com/in/nick-schittone-3417124/ (Nick's LinkedIn) Hothouse Website

37m 45s  ·  Jun 20, 2022

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